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Serena Shen Location
Boston, MA, US
Serena Shen Work
Executive Director, Product Strategy Lead, US General Management @ (April 2026 - Present)
US Marketing Launch Lead, Rare Neurology BU @ (May 2025 - April 2026)
Director, US Neurology Franchise Strategy and Launch Lead @ (November 2023 - May 2025)
Director, Global Marketing, Portfolio Strategy and Launch Lead @ (April 2021 - October 2023)
Associate Director, US HCP Marketing @ (September 2022 - February 2023)
Associate Director, Commercial Excellence @ (January 2019 - March 2021)
Project Team Leader @ (January 2016 - January 2019)
Life Sciences Consultant @ (January 2015 - January 2016)
Early Technology Assessment Fellow @ (January 2014 - January 2015)
Research Ventures and Licensing @ Partners HealthCare (January 2013 - January 2014)
Graduate Researcher and Teaching Fellow @ (January 2008 - January 2014)
Serena Shen Education
Harvard University
Doctor of Philosophy (Ph.D.)
Peking University
Bachelor’s Degree
Serena Shen Skills
Account Management
Asset Life Cycle Management
Biotechnology
Brand planning
Business Analytics
Business Development
Business Strategy
Cell Biology
Cell Culture
Commercial Planning
Commercial strategy
Communication
Competitive Intelligence
Confocal Microscopy
Cross-functional Team Leadership
Customer Engagement
Data Analysis
Data Analytics
Digital Marketing
Drug Development
Drug Discovery
Due Diligence
Fluorescence Microscopy
Forecasting
Franchise strategy
Genetics
Go-to-Market Strategy
HCP Marketing
Immunohistochemistry
Launch excellence
Life Sciences
Market Analysis
Market Research
Marketing
Marketing Analytics
Microsoft Office
Molecular Biology
Omni-Channel Marketing
Operational Excellence
Paid Search Strategy
Pre-launch
Product Launch
Product Planning
Project Management
Quantitative Analytics
Research and Development (R&D)
SPSS
Specialty Pharmaceutical
Strategic Planning
Strategic Thinking
Tactical Planning
Team Leadership
Teamwork
Vendor Management
Serena Shen Summary
Serena Shen, based in Boston, MA, US, is currently a Executive Director, Product Strategy Lead, US General Management at Novartis. Serena Shen brings experience from previous roles at AstraZeneca. Serena Shen holds a Doctor of Philosophy (Ph.D.) @ Harvard University. With a robust skill set that includes Account Management, Asset Life Cycle Management, Biotechnology, Brand planning, Business Analytics and more. Serena Shen has 4 emails and 1 mobile phone numbers on RocketReach.
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