Seraphine Information

At Seraphine, we dress women through the most exciting transition of their lives: pregnancy. After more than two decades of redefining maternity wear, pregnancy dressing is something we find endlessly inspiring. In fact, you could say that we’re the brand that’s always pregnant. Our collections are intelligently designed and developed in London for women who are maintaining their sense of self – and style – through pregnancy. We believe women deserve to feel like their best, most confident selves during pregnancy, so we create elevated pieces that feel like a natural extension of their existing personal style. Because a pregnancy wardrobe should be more than just functional. It should be aspirational, enjoyable to wear, and loved. We operate globally as an e-commerce business and have beautiful, immersive physical shopping destinations in London, Paris and New York. Working with our own in-house garment specialists, we’ve built up a lot of expertise in dressing pregnant bodies and are exacting about form, function and fit – continually pushing the boundaries of what maternity fashion is, and can be. We call it life changing style.