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SENG is a nationwide chain of bed stores with Denmark's leading selection of premium beds. We are driven by the mission to enhance the quality of sleep for Danes and specialize in personalized guidance on beds, mattresses, duvets, pillows, and sleep solutions. Founded in 1999, SENG opened its first store in Aarhus. Today, SENG has stores across the country and has been a part of the Lars Larsen Group since 2014.

SENG Questions

The SENG annual revenue was $5.1 million in 2026.

Hanne Bang Vorre is the CEO at SENG, Board Member of SENG.

70 people are employed at SENG.

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