Selvitys Information

Selvitys is a quantitative marketing research firm, with its team of experts, its panel and its online survey platform. Based in Lille, France, since 2019, we run more than 400 studies a year for more than 150 active clients. We help marketing and communication teams make decisions based on measured data: launching a product, choosing a packaging, setting a price, measuring the impact of a campaign or tracking brand awareness. Our main studies: 🔹 Brand awareness and brand image 🔹 Concept testing and packaging testing 🔹 Pricing strategy (Van Westendorp, Gabor-Granger) 🔹 Advertising pre-testing and post-testing 🔹 Customer satisfaction 🔹 Usage and attitudes 🔹 PR studies 🔹 Respondent recruitment for academic research How we run a study: Our experts design the methodology, write the questionnaire, analyse the results and make recommendations. Surveys are fielded with our proprietary panel of more than 100,000 panellists in France, with more than 300 targeting criteria, and with partner panels in more than 130 countries. They run on our own platform, hosted in France and GDPR compliant. Two ways to work with us: 🔹 End-to-end support, from questionnaire design to the final debrief. 🔹 Surveys you run independently on our platform, with support from our experts whenever you need it. We work with consumer brands in food, beauty, automotive, textile and e-commerce, with communication agencies and with research laboratories.