Seedcom Information

Seedcom Joint Stock Company (Seedcom) is a diversified holding group focused on building and scaling a modern retail ecosystem in Vietnam. The company operates across retail, whole sales, technology, and logistics through a portfolio of businesses and strategic investments, including Kingfoodmart, Wholesale such as New Retail CPG, fashion brands such as Juno and technology platforms like Haravan). Seedcom brings together a group of experienced entrepreneurs and operators with a track record of building and scaling market-leading consumer businesses in Vietnam. This entrepreneurial DNA continues to shape how the group identifies opportunities, builds new ventures, and partners with high-potential companies. At its core, Seedcom focuses on applying data, technology, and operational excellence to improve how retail businesses are built and scaled. Its teams leverage data analytics and practical applications of artificial intelligence to optimize supply chains, enhance customer experience, and enable more efficient decision-making across the ecosystem. Through close integration between its portfolio companies and partners, Seedcom is developing a connected, technology-enabled retail, wholesale infrastructure—linking consumers, merchants, and suppliers across both online and offline channels, with a primary focus on the Vietnamese market and long-term ambitions for regional growth.