SEEAG Information

30 years of experience in the automotive markets of South-Eastern Europe speak for themselves. We have the valuable experience and all the necessary knowledge to operate successfully in its diverse and numerous countries, including expertise in ever-changing legal conditions and requirements in individual countries. SEEAG is a group of companies with a long tradition of representing automotive brands. We have paved the way for brands like Volvo Cars, Geely Auto, Kia, SsangYong Motor, Chrysler-Jeep-Dodge, and Saab. In 1991, the group business operation started with the import of Chrysler-Jeep. From the very beginning, we found strong inspiration in introducing Asian brands to the South-Eastern European markets, and in 1993, we became one of the first importers of Korean Kia, followed by SsangYong Motor in 2002. In 2004, we brought Scandinavian premium to South-Eastern Europe through the brand SAAB. In 2014, SEEAG group started a new endeavour with a Chinese-owned company Volvo Cars, as a part of Zhejiang Geely Holding Group Co., LTD., followed by Geely Auto in 2022. The latest addition to the SEEAG family of brands is Lynk & Co. In the first days of 2024, in a strategic move to expand its presence in Europe, the mobility company Lynk & Co has appointed SEEAG as a strategic partner to act as its importer and distributor for South-eastern Europe. We have our own highly trained resources for key functions – IT development, Marketing Agency, Sales and Technical Training Academy, Parts purchasing and distribution center with established logistics chain.