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Scott MacKinnon Location
Boston, MA, US
Scott MacKinnon Work
2025 -now Head of Copy and Creative @ Direct Line Creative
2011 -2025 Head Copywriter Performance Marketing and Creative Director @
2004 -2011 Vice President, Creative and New Product Development @
1998 -2004 Senior Traffic and Telemarketing Manager @ Mercury Media (Formerly Advanced Results Marketing)
1996 -1998 ENG Coordinator @ New England Cable News
Scott MacKinnon Education
Fitchburg State University
Scott MacKinnon Skills
Direct Response Television
Lead Generation
copy writing
Marketing
Commercial Directing
Infomercials
Television
Producing
Media Buying
Brand Management
Product Development
Management
Video Production
Video
Customer Acquisition
Competitive Analysis
Telemarketing
Integrated Marketing
Graphic Design
Java
Strategy
Manufacturing
Scott MacKinnon Summary
Scott MacKinnon, based in Boston, MA, US, is currently a Head of Copy and Creative at Direct Line Creative. Scott MacKinnon brings experience from previous roles at Conductor Productions, Cricket Holdings, Mercury Media (Formerly Advanced Results Marketing) and New England Cable News. Scott MacKinnon holds a Fitchburg State University. With a robust skill set that includes Direct Response Television, Lead Generation, copy writing, Marketing, Commercial Directing and more.
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