2009 -2011 Tour Manager - Nike High School Running Tour @
2008 -2009 Marketing Specialist and Client Support @
2004 -2008 Account Manager @
2004 -2006 Marketing and Promotions Street Team Manager @
2004 -2004 Advertising, Marketing and Public Relations Internship @ Sander/GBSM Inc
Scott Lash Education
Colorado State University
Journalism (Public Relations)
2000-2004
Colorado State University
Bachelor of Arts - BA (Public Relations, Advertising, and Applied Communication)
Scott Lash Skills
Marketing Activation
Lifestyle Marketing
Experiential Marketing
Global Research
Identifying Trends
Qualitative & Quantitative Research Methodologies
Strategic Insights
Marketing Mix Modeling
Social Influence
Setting Strategic Direction
Relationship Development
Annual Reviews
Social Trends
Product Briefs
Nonprofit Organizations
Operations
Project Management
Make Things Happen
Zoning
Record Of Success
Attention to Detail
Marketing Metrics
Social Media Management
Launch Strategies
Business Savvy
High Sense of Urgency
Staffing Plans
Grassroots Marketing
Community Relations
Social Media Measurement
Sales and Marketing
Strategic Thinking
Marketing Analytics
Customer Success
Customer Analysis
International Marketing
Marketing Event Planning
Business-to-Business (B2B)
Strategy
Brand Marketing
Interpersonal Skills
Resource Allocation
Trusting Relationships
Brand Storytelling
Culture Change
Customer Marketing
Event Production
Multi-Channel Marketing
Customer Insight
Database Marketing
Marketing Operations
Brand Strategy
Product Marketing
Internal Communications
Leadership Development
Earned Media
On Deadline
Key Performance Indicators
Communication
Performance Management
Coaching
Marketing Leadership
Cross-functional Team Leadership
Digital Strategy
Team Management
Management
Budgeting
Customer Acquisition
Account Management
Leadership
Media Planning
Forecasting
Market Analysis
Search Engine Marketing (SEM)
Event Management
Strategic Planning
Strategic Communications
Brand Awareness
Relationship Marketing
Digital Marketing
Brand Performance
Social Media Marketing
Email Marketing
Integrated Marketing
Online Marketing
Marketing
Advertising
Online Advertising
Facebook
Marketing Strategy
Public Relations
Social Media
SEO
Press Releases
Market Research
CRM
Event Planning
Creative Direction
Customer Relationship Management (CRM)
Scott Lash Summary
Scott Lash, based in Los Angeles, CA, US, is currently a Vice President, Running at ACF, The Sport Authenticator. Scott Lash brings experience from previous roles at Nike. Scott Lash holds a 2000 - 2004 Journalism in Public Relations @ Colorado State University. With a robust skill set that includes Marketing Activation, Lifestyle Marketing, Experiential Marketing, Global Research, Identifying Trends and more. Scott Lash has 2 emails and 3 mobile phone numbers on RocketReach.
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