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Scott Lake Location
Las Vegas, NV, US
Scott Lake Work
Director of Financial Partnerships and Credit Programs @ (June 2025 - Present)
Senior Director of Global Marketing @ (August 2024 - June 2025)
Vice President of Marketing and Player Development | Green Valley Ranch @ (September 2023 - June 2024)
Chief Marketing Officer @ (August 2022 - July 2023)
Senior Vice President of Loyalty Marketing and Strategic Analysis @ (January 2015 - January 2020)
Vice President - Strategic Analysis @ (January 2013 - January 2015)
Vice President - Casino Marketing @ (January 2012 - January 2013)
Director, VIP Marketing @ (January 2008 - January 2012)
Director, National Casino Marketing @ (January 2004 - January 2008)
Manager, National Casino Marketing @ (January 2003 - January 2004)
Senior Analyst, National Casino Marketing @ (January 2001 - January 2003)
Senior Analyst, Planning and Analysis @ (January 1999 - January 2001)
Scott Lake Education
UNLV Lee Business School
Master of Business Administration - MBA (Finance, General)
2001-2003
University of Nevada-Las Vegas
Bachelor's degree (NCAA Division I Swimming)
1994-1998
Scott Lake Skills
Gaming Industry
Loyalty Marketing
Strategic Planning
Customer Experience
Database Marketing
Analytics
Marketing
Casino Marketing
Casino
Operations Management
E-commerce
Competitive Analysis
Segmentation
Program Management
Customer Relationship Management (CRM)
Casino Management
Marketing Strategy
Strategy
Integrated Marketing
Digital Marketing
Business Development
Forecasting
Sales Operations
Budgeting
Event Management
Brand Management
Direct Marketing
Salesforce.com
Leadership
Team Building
Negotiation
Team Leadership
Training
Marketing Analytics
Loyalty Programs
Hospitality
Hospitality Industry
Incentive Programs
MBA Finance
Technology
Digital Transformation
Marketing Operations
CRM & Digital Transformation
Revenue Optimization
Business Intelligence Strategies
Sales Incentive Programs
Customer-Centric Focus
PegaCRM & Salesforce
Event Marketing
VIP
Innovation
Salesforce.com Administrator
Air Charter Programs
International
Market Analysis
CRM
Salesforce.com Administration
Customer Service
Public Speaking
Analysis
E Commerce
Scott Lake Summary
Scott Lake, based in Las Vegas, NV, US, is currently a Director of Financial Partnerships and Credit Programs at PENN Entertainment, Inc. Scott Lake brings experience from previous roles at Light & Wonder, Station Casinos, Jamul Casino and Sands China. Scott Lake holds a 2001 - 2003 Master of Business Administration - MBA in Finance, General @ UNLV Lee Business School. With a robust skill set that includes Gaming Industry, Loyalty Marketing, Strategic Planning, Customer Experience, Database Marketing and more. Scott Lake has 2 emails and 1 mobile phone numbers on RocketReach.
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