2024 -
now Marketing Director @ Acumen Asia Limited
2019 -
2022 Head of Marketing, Hong Kong and Macau @
2014 -
2017 Head of Marketing, South China, Hong Kong and Macau @
2010 -
2014 Marketing Director, Asia Pacific @
2007 -
2010 Marketing Manager, Greater China @
2005 -
2007 Regional Marketing Manager, Greater China @
2003 -
2005 Product and Procurement Manager, Greater China @
Sandy Yu Education
Macquarie University
Master's degree (Information Technology - Business Management)
The Hong Kong Polytechnic University
BA (First Class Hons) (Marketing)
Sandy Yu Skills
Marketing Strategy
Marketing Budget Management
Demand Generation
Product Marketing
Product Management
Marketing Communications
Corporate Branding
Cross Channel Marketing
Direct Marketing
Channel Partner Development
International Marketing
International Event Management
Vendor Management
Strategy
Business Development
Salesforce.com
Sales Enablement
B2B
Marketing
Leadership
SaaS
Public Relations
Channel Partners
Competitive Analysis
Lead Generation
Partner Management
E-commerce
CRM
Brand Management
Go-to-market Strategy
Sales
Multi-channel Marketing
Solution Selling
Management
Strategic Partnerships
Marketing Management
Sales Operations
Team Management
Enterprise Software
Email Marketing
Online Marketing
Team Building
Channel
B2B Marketing
Strategic Planning
SAP
E Commerce
Business Strategy
Microsoft Excel
Planning
Support
Go to Market Strategy
Microsoft Office
Multi Channel Marketing
Sandy Yu Summary
Sandy Yu, based in Hong Kong, is currently a Marketing Director at Acumen Asia Limited. Sandy Yu brings experience from previous roles at SAP, OpenText and PGi. Sandy Yu holds a Master's degree in Information Technology - Business Management @ Macquarie University. With a robust skill set that includes Marketing Strategy, Marketing Budget Management, Demand Generation, Product Marketing, Product Management and more. Sandy Yu has 1 mobile phone numbers on RocketReach.
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