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Sandra Ryder-Smith Location
Indianapolis, IN, US
Sandra Ryder-Smith Work
2015 -now Executive Director of Customer Insights and CRM @
2022 -now Adjunct Faculty @
2013 -2015 Director of Insights and Planning, Kellogg North America @
2010 -2013 Director of Global Insights and Planning @
2004 -2010 Director of Consumer and Innovation Insights @
1999 -2004 Senior Director of Market Research @
1993 -1999 Senior Strategic Planner @
1986 -1992 Senior Research Analyst @ Millers Outpost
Sandra Ryder-Smith Education
University of Georgia - Terry College of Business
Masters of Market Research (Market Research)
1993-1994
UW Foster School of Business
Completed first year of MBA program (Marketing)
1992-1993
California State Polytechnic University-Pomona
Sandra Ryder-Smith Skills
Consumer Insight
Consumer Behaviour
Strategic Thinking
Product Innovation
Brand Architecture
Strategy
Brand Equity
Market Research
Segmentation
Qualitative Research
Advertising
Market Analysis
Marketing Research
Consumer Products
Analytics
Marketing Strategy
Customer Insight
Competitive Analysis
Brand Management
Management
Marketing
Marketing Analytics
Quantitative Research
Cross-functional Team Leadership
Planning
Leadership
MBA
See 3+see Less
Public Speaking
Cross Functional Team Leadership
Sandra Ryder-Smith Summary
Sandra Ryder-Smith, based in Indianapolis, IN, US, is currently a Executive Director of Customer Insights and CRM at Indiana University Health. Sandra Ryder-Smith brings experience from previous roles at Indiana University Richard M. Fairbanks School of Public Health and Kellogg Company. Sandra Ryder-Smith holds a 1993 - 1994 Masters of Market Research in Market Research @ University of Georgia - Terry College of Business. With a robust skill set that includes Consumer Insight, Consumer Behaviour, Strategic Thinking, Product Innovation, Brand Architecture and more. Sandra Ryder-Smith has 1 emails on RocketReach.
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