2016 -now Vice President of Product Development and Client Experience @
2010 -2016 Vice President, Product and Marketing @ yconic
2007 -2012 Business Consultant @ Rayner Consulting
2007 -2008 Shopper Marketing Manager @
2001 -2006 Director, Client Services @
Sandra Rayner Education
Wilfrid Laurier University
MBA (Strategy, Marketing)
2004-2007
University of Waterloo
BA (History)
1992-1998
Sandra Rayner Skills
Leadership
Product Marketing
Marketing Strategy
Business Strategy
Market Research
Digital Marketing
SEO
Digital Strategy
Customer Insight
Marketing
Strategy
Consumer Insights
Product Management
Marketing Management
Business Planning
Data Analysis
Customer Acquisition
Social Media Marketing
Strategic Planning
Customer Engagement
Marketing Research
Employee Engagement
Advertising
Analytics
Management
STAR
Channel Marketing
Integrated Marketing
Partnership Marketing
Online Advertising
Integration
Marketing Communications
Trade Marketing
Sponsorship
Start Ups
Shopper Marketing
FMCG
Online Lead Generation
Growth Hacking
CRM
Strategic Partnerships
Microsoft Office
B2b
Google Analytics
P&l Management
Strategic Thinking
Lead Generation
Online Marketing
Promotions
Mobile Marketing
Account Management
Strategy Development
Brand Communication
Demand Generation
SEM
Social Media
Direct Marketing
Blended Learning
Edtech
Experiential Learning
Sandra Rayner Summary
Sandra Rayner, based in Toronto, ON, CA, is currently a Vice President of Product Development and Client Experience at Institute for Health and Human Potential. Sandra Rayner brings experience from previous roles at yconic, Rayner Consulting, Coca-Cola Limited and Capelle Associates Inc.. Sandra Rayner holds a 2004 - 2007 MBA in Strategy, Marketing @ Wilfrid Laurier University. With a robust skill set that includes Leadership, Product Marketing, Marketing Strategy, Business Strategy, Market Research and more. Sandra Rayner has 2 emails on RocketReach.
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