Sandra Lahl Email
Senior Marketing Manager @ Medien.Bayern
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Sandra Lahl Location
- Munich, BY, DE
Sandra Lahl Work
- Senior Marketing Manager @ (October 2024 - Present)
- Senior Marketing Manager @ (April 2022 - September 2024)
- Global Director Quality Management @ (March 2015 - March 2022)
- Quality Manager @ (September 2011 - September 2013)
- Prozessmanager @ (August 2006 - August 2011)
Sandra Lahl Education
- Berlin University of Applied Sciences Berlin (BHT)
Diplom-Ingenieurin (Dipl.Ing.) (Printing and Media Technology)
2002-2006
Sandra Lahl Skills
- HR-, Kommunikations- und Markenstrategie systematisch verzahnen
- AI Strategy Development
- Administration und Konfiguration von Hubspot
- Adobe Express
- Adobe InDesign
- Adobe Photoshop
- Advertising psychology
- Anwendungsfall-Analyse von KI-Tools
- Benutzer- und Rollenverwaltung, Zugriffsrechte & Sicherheitseinstellungen
- Brand Identity
- Brand Management
- Brand Performance & Controlling
- Business-to-Business (B2B)
- CI-Programme strategisch weiterentwickeln und skalieren
- CMS Wordpress, Contao
- CRM- & Datenmanagement
- Communication psychology
- Confluence
- Content Creation with AI
- Content Creation with AI · AI Tool Competence
- Content Marketing
- Content Monitoring and Controlling
- Content Promotion
- Content Strategie
- Content-Erstellung mit KI
- Content-Management
- Corporate Communications
- Creation of search engine-friendly content
- Creation of social media optimized content
- Cross-Hub Integration
- Datenmanagement: Import, Export, Bereinigung und Qualitätssicherung
- Determining the ROI of social media activities
- Development of a social media strategy
- Development of an effective social media strategy
- Digital Marketing
- Digital Marketing Tools Hubspot, Mailchimp
- E-Mail-Marketing
- Email Marketing
- Erfolgsmessungen durchführen und relevante KPIs erarbeiten
- Externe Kommunikation
- Generative AI tools
- Google Ads
- Google Ads & Meta Ads
- Google Analytics
- Ingenieurwesen
- Interne Akzeptanz & Stakeholder Buy-in fördern
- Introduction of an employee advocacy program
- KI Tool-Kompetenz
- KI-Strategieentwicklung
- Kommunikation
- Lead Management
- Markenbildung und Identität
- Marketing
- Marketing AI tools
- Marketing Automation
- Marketing Psychology
- Marketing Strategy
- Marketingstrategie
- Microsoft 365
- Mit Herausforderungen umgehen und Konflikte, Shitstorms und Fehltritte souverän meistern
- Mobile Marketing
- Online Marketing
- Online marketing basics
- Online marketing optimization
- Online marketing strategy
- Online marketing tools
- Online-Content
- Online-Marketing
- Operational Brand Management
- Personal Branding
- Process Optimization and Automation with AI
- Prompt Engineering
- Prozess- und Workflow-Automatisierung
- Prozessoptimierung und Automatisierung mit KI
- Qualitätsmanagementsystem
- Reinforcement of messages through advertising
- Reporting & Analytics
- Reporting & Dashboard-Erstellung zur Erfolgsmessung
- Rollen & Verantwortung klar definieren
- Search Engine Optimization (SEO)
- Search engine marketing (SEM)
- Social media advertising
- Social media listening and monitoring
- Social-Media-Marketing
- Soziale Medien
- Strategic Brand Management
- Strategische Systembetreuung für Hubspot
- Success monitoring
- Suchmaschinenoptimierung (SEO)
- Usability & Process Optimization
- Use Case Analysis of AI Tools
- Use of videos to engage your own target group
- User Experience (UX)
- Web Analytics
- Web Controlling & Analytics
- landing pages
- marketing newsletter
- meta ads
- social media marketing
Sandra Lahl Summary
- Sandra Lahl, based in Munich, BY, DE, is currently a Senior Marketing Manager at Medien.Bayern. Sandra Lahl brings experience from previous roles at Veridos and Bundesdruckerei-Gruppe. Sandra Lahl holds a 2002 - 2006 Diplom-Ingenieurin (Dipl.Ing.) in Printing and Media Technology @ Berlin University of Applied Sciences Berlin (BHT). With a robust skill set that includes HR-, Kommunikations- und Markenstrategie systematisch verzahnen, AI Strategy Development, Administration und Konfiguration von Hubspot, Adobe Express, Adobe InDesign and more. Sandra Lahl has 1 emails on RocketReach.
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