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Salmon is a global digital commerce consultancy that defines and delivers market-changing eCommerce solutions and customer journeys for the world’s leading brands. Founded in 1989, with operations in London, Amsterdam, New Delhi, Beijing and Melbourne, we have over 700 experts in multichannel commerce, shaping client platforms that drive €7.4 billion in revenue annually across retail, distribution, manufacturing, FMCG and Direct-to-Consumer (D2C). Clients include Argos, Asian Paints, Audi UK, DFS, Halfords, Jumbo, LloydsPharmacy, Premier Farnell, Sainsbury’s, Selfridges, Ted Baker and Sligro Food Group. Salmon was acquired by WPP in 2013 and is a Wunderman Commerce Company, its largest digital commerce consultancy. 2017 saw the formation of Wunderman Commerce which brings together eCommerce technology powerhouse Salmon, the Amazon-focused approach of POSSIBLE and its acquisition Marketplace Ignition, and Wunderman with its strengths in customer data and creativity. How can we help you? Visit www.salmon.com or follow us on Twitter @SalmonLtd Sign up to our newsletter to be kept informed and stay ahead of the game in eCommerce: http://bit.ly/28XbNf4

Website https://www.salmon.com/en/
Revenue $25.5 million
Employees 237 (128 on RocketReach)
Founded 1989
Address 36 Clarendon Road, Watford, England WD17 1JJ, GB
Phone +44 20 3858 0061
Technologies
Industry Internet, Retail, Technology, Information and Internet, Software, E-Commerce, Multichannel, Software Development & Design, Commerce and Shopping, Ecommerce, Financial Services, Web, Insurance, Omni channel, Internet Services, Cross channel, Project Management, B2B, B2C, Risk Management, Commerce strategy, Digital services, Customer experience, Mcommerce, IBM WebSphere Commerce, Magento, SAP Hybris, Data-centric commerce, Commerce Platforms, Multichannel integration
Web Rank 652489
Keywords Ecommerce Consultancy, Digital Commerce, E-Commerce Solutions, Global Consultancy, Digital Solutions, Online Retail, Omnichannel Strategies, Web Strategy, E-Commerce Strategy, Digital Transformation, Business Consulting, Brand Consulting, Online Business, Retail Consulting, Digital Marketing, Website Development, Customer Experience
Competitors Oracle, Salesforce, Shopify, Fiverr, BigCommerce, WooCommerce, Magento2 Developer Community, OnBuy, Proximate, Katalyst Interactive +35 more (view full list)
SIC SIC Code 73 Companies, SIC Code 737 Companies
NAICS NAICS Code 51 Companies, NAICS Code 5182 Companies, NAICS Code 518 Companies

Salmon Questions

The Salmon annual revenue was $25.5 million in 2026.

Jon is the President of Salmon.

128 people are employed at Salmon.

Salmon is based in Watford, England.

The NAICS codes for Salmon are [51, 5182, 518].

The SIC codes for Salmon are [73, 737].

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