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Sally McLaughlin Location
Berkeley, CA, US
Sally McLaughlin Work
Program Manager @ (August 2021 - Present)
Principal @ McLaughlin Marketing Research (January 1997 - Present)
Category Research Manager @ The Clorox Company, Oakland, CA (January 1988 - January 1996)
Sr. Analyst, Marketing Research @ (July 1985 - September 1988)
Sally McLaughlin Education
Boston College
B.S. Management (Marketing & Economics)
1981-1985
Sally McLaughlin Skills
Qualitative Research
Shopper Marketing
FMCG
Retail
Consumer Products
Customer Insight
Consumer Behaviour
Brand Equity
Advertising Research
Competitive Intelligence
Brand Architecture
Marketing Strategy
Business Insights
Focus Groups
In-Depth Interviews
Shop Alongs
On-Line Qualitative
On Line Qualitative
Sales
In Depth Interviews
Data Analysis
Strategic Planning
Strategy
Program Management
Analysis
Sally McLaughlin Summary
Sally McLaughlin, based in Berkeley, CA, US, is currently a Program Manager at Berkeley Public Schools Fund. Sally McLaughlin brings experience from previous roles at McLaughlin Marketing Research, The Clorox Company, Oakland, CA and Gillette. Sally McLaughlin holds a 1981 - 1985 B.S. Management in Marketing & Economics @ Boston College. With a robust skill set that includes Qualitative Research, Shopper Marketing, FMCG, Retail, Consumer Products and more. Sally McLaughlin has 1 emails and 1 mobile phone numbers on RocketReach.
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