We as Safi, are leaders in the retail and manufacturing industries. Founded in 2008 by Mr. Zaher Hankeer and Mrs. Safi (husband / wife), on the strong belief in providing beauty needs and creating new values in the market. Safi operates several brands across different business models (both owned & as a franchisee) within the cosmetics & personal care across the MEA region with an ongoing aggressive expansion plan into new markets.
| Website | https://saficosmetics.com/ |
| Revenue | $1.8 million |
| Employees | 222 (61 on RocketReach) |
| Founded | 2008 |
| Industry | Personal Care Product Manufacturing |
| Keywords | Cosmetics, Beauty Retail, Beauty Products, Cosmetic Retail, Skincare, Online Cosmetics, Makeup, Beauty Products Online, Personal Care, Skincare Products, Fragrance, Makeup Online, Haircare, Personal Care Products, Body Care, Retail, Manufacturing, Wholesale, E Commerce, Online Store |
| Competitors | doTERRA International LLC, Young Living Essential Oils, TATCHA, Youth To The People, RMS Beauty, Herbivore Botanicals, Purity Cosmetics (100% PURE), ACURE, KORA Organics, Thayers Natural Remedies +43 more (view full list) |
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Safi Questions
The Safi annual revenue was $1.8 million in 2026.
Zaher Hankir is the Owner and President of Safi.
61 people are employed at Safi.
Top Safi Employees
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23
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1
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Ghida Raad
Marketing Manager at Safi
Dubai, AE1 -
Ghazi Aldakhil
Area Operations Manager at Safi
Linköping, SE1 -
Tamer Lashin
Operations Manager at Safi
Kuwait City, KW2 -
Khaled Sharaf
Oracle NetSuite technical at Safi
Cairo, Cairo Governorate, EG2
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