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Russell Baker Location
Jacksonville, FL, US
Russell Baker Work
2019 -now Chief Executive Officer @
2018 -now Chief Strategy Officer @
2016 -2017 Brand Strategist @
2015 -2016 Vice President - Shopper Marketing @
2013 -2015 Vice President - Sales Capabilities @
2012 -2013 Group Director - Retail Channel Strategy and Planning @
2009 -2012 Director - Channel Strategy and Planning for Small Format Channels @
2009 -2009 Senior Brand Manager - Coke Zero @
2007 -2009 Brand Manager - Coke Zero @
2005 -2007 Associate Brand Manager - Diet Coke and Coke Zero @
2001 -2003 Principal Auditor - Corporate Audit Group @
1997 -2001 Senior Auditor @
Russell Baker Education
Northwestern University - Kellogg School of Management
MBA (Marketing, Finance and Management)
2003-2005
University of Georgia - Terry College of Business
Russell Baker Skills
Shopper Marketing
Retail
Consumer Products
Customer Insight
FMCG
Brand Management
Competitive Analysis
Cross-functional Team Leadership
Marketing Strategy
Segmentation
Marketing Management
Marketing Research
Brand Architecture
Sales
Strategy
Brand Equity
Team Building
Team Leadership
Market Research
Cross Functional Team Leadership
Russell Baker Summary
Russell Baker, based in Jacksonville, FL, US, is currently a Chief Executive Officer at Wingard. Russell Baker brings experience from previous roles at Wingard and The Coca-Cola Company. Russell Baker holds a 2003 - 2005 MBA in Marketing, Finance and Management @ Northwestern University - Kellogg School of Management. With a robust skill set that includes Shopper Marketing, Retail, Consumer Products, Customer Insight, FMCG and more. Russell Baker has 1 emails and 4 mobile phone numbers on RocketReach.
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