Ruralco Competitors

Farmers today is a thriving, modern department store, with a large range of contemporary home and fashion merchandise. Proudly Kiwi owned Farmers operates in 59 department stores in rural and city locations around the country. We position ourselves as "Your Department Store" because our stores and product ranges are constantly updated to meet the changing needs of our customers ensuring the very best range of on-trend home and fashion merchandise. Have a look at our retail site to learn more about or amazing product ranges designed for the Kiwi consumer.

As a New Zealand farmer-owned co-operative, we love the land as much as you, and committed to farming more productively, profitably and sustainably. With a full range of science-based nutrient products, services, and advice tailored specifically to your farm - you can count on us to deliver the productivity and results you need both on and off-farm, while minimising your environmental footprint.

PGG Wrightson (PGW) is a market leading, full-service agricultural supplies and services business operating across the rural supply chain throughout New Zealand for more than 170 years. PGW's enduring relationships with the rural community, technical expertise, focus on innovation, along with its nationwide presence, place it in an enviable position of being one of the best-known and most respected agricultural brands in New Zealand. PGG Wrightson was formed in October 2005 through the merger of Pyne Gould Guinness and Wrightson. Both founding companies had long histories dating back to 1851 and 1861 and were themselves the result of many amalgamations through the years. The company is a New Zealand business listed on the NZ Stock Exchange (NZX:PGW). PGW is a market leader in many of the segments in which it operates including rural retail supplies, horticultural supplies, pasture improvements, livestock, animal health and nutrition, wool, water, real estate, insurance, as well as technical advice and support.