Roy Xie Email
Marketing Director and Partner
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Roy Xie Location
- Shenzhen, Guangdong Province, CN
Roy Xie Work
- 2018 -now Marketing Director and Partner @ Soocas Technology
- 2017 -2018 Vice General Manager, Marketing and Operation @ Baioo Family Interactive
- 2015 -2017 Senior Marketing Consultant @
- 2014 -2015 Senior Insight Manager @
- 2010 -2014 Global Consumer and Market Insight Manager for Skincare @
- 2008 -2010 Greater China Consumer and Market Insight Manager for Hair Care @
Roy Xie Education
- South China University of Technology
Master of Business Administration (Human Resources Management and Services)
2006-2008 - Sun Yat-Sen University
Bachelor's degree (Psychology)
2002-2006
Roy Xie Skills
- Market Research
- Consumer Insight
- Marketing Strategy
- Concept Development
- Business Analysis
- Quantitative Analytics
- Qualitative Research
- FMCG
- Forecasting
- Brand Management
- Consumer Products
- Product Innovation
- Strategy
- Competitive Analysis
- Customer Insight
- Brand Development
- Business Strategy
- Business Development
- Marketing Research
- Market Analysis
- Segmentation
- Consumer Behaviour
- Market Planning
- Marketing Communications
- Brand Equity
- Leadership
- Microsoft Excel
- Microsoft Office
- Customer Service
- Hair Cutting
Roy Xie Summary
- Roy Xie, based in Shenzhen, Guangdong Province, CN, is currently a Marketing Director and Partner at Soocas Technology. Roy Xie brings experience from previous roles at Baioo Family Interactive, Tencent and Procter & Gamble Singapore. Roy Xie holds a 2006 - 2008 Master of Business Administration in Human Resources Management and Services @ South China University of Technology. With a robust skill set that includes Market Research, Consumer Insight, Marketing Strategy, Concept Development, Business Analysis and more. Roy Xie has 1 emails on RocketReach.
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