Roop & Co. Technology Stack

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

Microsoft Exchange Online is a hosted email for business.

Outlook is a product that provides its users with an email service, calendar, and the ability to save and synchronize contacts.

ASP.net is an open source framework for building web applications and services with .NET and C#.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

Font Awesome makes it easy to add vector icons and social logos to their website.

Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

Lightbox is a script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.

Nginx is a web server which can also be used as a reverse proxy, load balancer, mail proxy and HTTP cache.

Contact Form 7 is a tool to manage multiple contact forms.

SharpSpring, an affordable marketing automation alternative to HubSpot and Marketo, specializes in lead generation and customer relationship management (CRM).

Wordstream manages Adwords, Bing, and Facebook in one easy-to-use platform, helping advertisers optimize their spend in just 20 minutes a week.

GoDaddy Inc. designs and develops cloud-based technology products for small businesses, Web design professionals, and individuals in the United States and internationally. It provides domain name registration product that enables to engage customers at the initial stage of establishing a digital identity; hosting products, such as shared Website hosting, Website hosting on virtual private servers and virtual dedicated servers, managed hosting, and security.

GoDaddy's website builder, formally called Websites+ Marketing, is an online editing and publishing tool that helps users make a responsive website with no technical knowledge required.

SiteGround is a web hosting service with support, uptime, focus on security and server speed.

WPBakery Page Builder is a page builder plugin for WordPress which allows you to create stunning website content.

Yoast offers plugins to improve SEO and optimize web sites and blogs.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hootsuite Insights offers real-time social media monitoring via a visual dashboard, smart, sharable reports, data widgets & infographic-style data visualization.

Moz PRO combines SEO management, social media monitoring, actionable recommendations, and so much more in one easy-to-use platform.

WordStream for PPC is a robust platform for managing pay-per-click marketing efforts involving large numbers of keywords. WordStream turns your private keyword data into profit-driving PPC campaigns.

WordStream SEO for Firefox Plugin is a content creation tool for writers that connects user keyword research to users SEO copywriting efforts.