The leading brand in Swiss luxury watches, Rolex enjoys an unrivalled reputation for excellence, performance and prestige. Pioneer of the wristwatch since 1905, the brand is at the origin of landmark innovations in watchmaking, including the first waterproof wristwatch - the Oyster - and the Perpetual rotor self-winding mechanism. Its watches have accompanied explorers and achievers around the world, from the top of the highest mountains to the deepest reaches of the ocean. Rolex is also actively involved in supporting the arts, sports, exploration, the spirit of enterprise through a broad palette of sponsoring activities and philanthropic programmes.
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The ROLEX annual revenue was $15.5 billion in 2026.
Xavier Braun is the CIO of ROLEX.
5,710 people are employed at ROLEX.
The NAICS codes for ROLEX are [4239, 541, 54, 42394, 33, 42, 423].
The SIC codes for ROLEX are [509, 39, 50].