ROI Hunter is a product performance management (PPM) platform. The platform enables retailers to understand how their individual products perform throughout the product life cycle, allowing them to maximise their margins by making better, more informed decisions. Common retail operating structures (buying, procurement, merchandising, marketing, and distribution) all perceive products differently, and use different metrics to manage their activities. We see the most friction between marketing and the rest of the organisation, as it’s difficult to break marketing efforts down to the SKU level, as well as to make SKU-level data actionable in marketing. This results in the true cost of promotion not being calculated into product margin, which leads to overinvestment in bad products and underinvestment in potentially good products. Product performance management overcomes the difficulties described above by combining product data across marketing channels with business data about SKUs to create a combined view of true product performance. This can be used to drive marketing efforts or support critical business decisions (e.g. pricing or purchasing of products). The PPM platform also connects directly to the ad networks. With ROI Hunter, e-commerce marketers can build and launch more profitable campaigns all from the same platform.
View Top Employees from ROI HunterWebsite | http://www.roihunter.com |
Revenue | $25 million |
Employees | 101 (101 on RocketReach) |
Founded | 2014 |
Address | 13 Milady Horakove, Brno 602 00, CZ |
Phone | +420 608 621 216 |
Technologies |
JavaScript,
HTML,
Twitter
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Industry | Software, Technology, Information and Internet, Networking Software, E-Commerce, Facebook & Instagram Ads, Software Development & Design, Commerce and Shopping, Predictive Remarketing, SaaS, Google Analytics, E-commerce, Social Media Marketing, Dynamic product ads, Sales and Marketing, Dynamic audiences, Cross-device targeting, Scaling, Ads Automation |
Web Rank | 458104 |
Web Visits | 75950 |
Keywords | Roi Hunter, Woocommerce Upi Payment Plugin, Roihunter, Google Shopping Ads, App Install For App Event Or Conversion Facebook, Gdpr Facebook Pixel, Wordpress Login And Registration Plugin Free Download, Farfetch Ads Everywhere |
Competitors | AdParlor, Brand Networks, an Augeo company, Nanigans, RedLotus, Smartly.io |
SIC | SIC Code 73 Companies, SIC Code 737 Companies |
NAICS | NAICS Code 5112 Companies, NAICS Code 51121 Companies, NAICS Code 511 Companies, NAICS Code 51 Companies, NAICS Code 511210 Companies |
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The ROI Hunter annual revenue was $25 million in 2024.
Olena Romanova is the Head of Marketing and Business Development of ROI Hunter.
101 people are employed at ROI Hunter.
The NAICS codes for ROI Hunter are [5112, 51121, 511, 51, 511210].
The SIC codes for ROI Hunter are [73, 737].