RockandScale Information

What we do: GROWTH MARKETING / TV MARKETING / ATTRIBUTION MODELLING Who we are: We’re hands-on marketing managers and been running and scaling all kinds of different online & offline campaigns in the past. Now we can help grow your revenues and profits with a tailor-made marketing mix fitting your business needs. And we will support you in measuring everything, all the time. With us you will turn every marketing channel into a performance channel – including TV. When we tested our first TV campaigns in 2011 we wanted to understand the business impact and had to go beyond common media KPIs like reach, OTS or even brand awareness uplift. So we developed different tools, models and methods, kept improving, discarding and restarting to identify the direct and indirect impact of different campaigns. And the impact of TV on other marketing channels as well. Over time our data-driven decisions became smarter and the results better. The campaigns were scaled significantly in volume and international reach. The combination of technology, personal experience and know-how helped us generating great business results for the companies we've worked for. Together with our network of professionals from Analytics, Online & Offline Marketing, Creation and Production we can help accelerating your business.