Robb MacDonald Email & Phone Number
President and Principal Decision Intelligence Architect @ Scope Analytics
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Robb MacDonald Location
- California, United States
Robb MacDonald Work
- 2026 -now President and Principal Decision Intelligence Architect @
- 2023 -2025 Senior Director, AI and Decision Sciences (Global GTM Operations) @
- 2017 -2023 Senior Director, AI and Statistical Modelling (Performance Management and Insights) @
- 2014 -2017 Senior Director, Advanced Analytics and Reporting (Global Audience Marketing) @
- 2012 -2015 Founder @
- 2013 -2014 Director, Data Analytics and Reporting (Customer Experience) @
- 2011 -2012 Lead Analyst, Competitive and Market Intelligence @
- 2011 -2011 Consultant, Digital Media Performance Measurement @
- 2010 -2011 Instructor, Digital Analytics @
- 2009 -2009 Consultant, Online Analytics @
- 2008 -2009 Senior Manager, Online Analytics @
- 2008 -2008 Manager, Online Planning and Strategy @
- 2006 -2008 eMarketing Manager @
- 2004 -2006 Marketing Specialist @
- 2003 -2004 Relationship Manager @
- 2001 -2001 Content Producer and Strategist – Content and User Experience Group @
Robb MacDonald Education
- Northwestern University
Masters of Science (Predictive Analytics)
2017-2021 - Schulich School of Business - York University
Master of Business Administration (MBA) (Strategic Management)
2010-2012 - Western University
Honors BA (Media, Information, and Technoculture)
1998-2002
Robb MacDonald Skills
- Leadership
- Project Management
- Research
- Marketing
- Planning
- SAP
- Analytics
- Marketing Strategy
- Public Speaking
- Business Analysis
- Digital Marketing
- Marketing Analytics
- E Commerce
- E Business
- Social Media
- Consulting
- Web Marketing
- Strategic Partnerships
- Online Marketing
- Digital Strategy
- Relationship Marketing
- User Experience
- Mobile Marketing
- Data Analysis
- Digital Media
- Web Analytics
- B2b Marketing
- Lead Generation
- Integrated Marketing
- Strategic Planning
- SEO
- Competitive Intelligence
- Strategy
- Interactive Marketing
- New Media
- Online Advertising
- Content Strategy
- Customer Insight
- Google Analytics
- Social Media Marketing
- Multi Channel Marketing
- SEM
- Email Marketing
- Business Strategy
- Mobile Devices
- PPC
Robb MacDonald Summary
- Robb MacDonald, based in California, United States, is currently a President and Principal Decision Intelligence Architect at Scope Analytics. Robb MacDonald brings experience from previous roles at SAP and Scope Analytics Inc.. Robb MacDonald holds a 2017 - 2021 Masters of Science in Predictive Analytics @ Northwestern University. With a robust skill set that includes Leadership, Project Management, Research, Marketing, Planning and more. Robb MacDonald has 2 emails on RocketReach.
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Robb MacDonald
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California, United States
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