Rob Lafferty Email & Phone Number
General Manager @ Materne Canada
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Rob Lafferty Location
- Toronto, ON, CA
Rob Lafferty Work
- 2016 -now General Manager @
- 2013 -2016 Vice President, Sales @ In Foods
- 2010 -2013 Senior Director, Retail Sales @
- 2001 -2007 Director, Category Sales Development @
- 2000 -2001 Senior Marketing Manager, Green Giant @
- 1999 -2000 Customer Category Development Manager, Loblaw Companies Limited @
- 1998 -1999 Category Manager, Mexican Foods @
- 1998 -1998 Category Sales Planning Manager, Process Cheese @
- 1997 -1998 Category Sales Planning Manager, Cream Cheese and Dips and Snacks @
- 1996 -1997 Customer Category Manager, Agora (Oshawa) Foods @
- 1994 -1996 Customer Category Manager, Loblaw Companies Limited @
- 1994 -1994 Customer Category Manager, Sobeys and Lumsden @
- 1992 -1994 Sales Communications Associate Manager @
- 1989 -1992 Sales Representative @
Rob Lafferty Education
- Trent University
Honours Bachelor of Administrative Studies (Business Administration and Management, General)
1985-1989
Rob Lafferty Skills
- New Business Development
- Shopper Marketing
- Competitive Analysis
- Customer Insight
- Categorization
- Strategic Planning
- Category Development
- Account Management
- Team Leadership
- Innovation
- Collaboration
- Sales Management
- Pricing
- Analytics
- Leadership
- P&L Management
- Customer Marketing
- Selling
- Negotiation
- Customer Relationships
- Sales
- Merchandising
- Grocery
- Retail
- Marketing Strategy
- Marketing
- Management
- Consumer Products
- Trade Marketing
- FMCG
- CRM
- Business Development
- Customer Relationship Management Crm
- Social Media
- Strategy
- Fast Moving Consumer Goods Fmcg
- Pricing Strategy
- Project Management
- Customer Service
- Fast Moving Consumer Goods
- Customer Relationship Management
Rob Lafferty Summary
- Rob Lafferty, based in Toronto, ON, CA, is currently a General Manager at Materne Canada. Rob Lafferty brings experience from previous roles at In Foods, Dole Food Company, Nestlé S.A. and Pillsbury Canada (now General Mills Canada). Rob Lafferty holds a 1985 - 1989 Honours Bachelor of Administrative Studies in Business Administration and Management, General @ Trent University. With a robust skill set that includes New Business Development, Shopper Marketing, Competitive Analysis, Customer Insight, Categorization and more. Rob Lafferty has 1 emails and 3 mobile phone numbers on RocketReach.
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