RiiKR STUDIOS Information

Riikr Studios is a Creative Technology company, building Artificial Intelligence (AI) DECISION ENGINES (SaaS) software, powered by Neural Network Data Intelligence, assisting human decision-making in realtime to help consumer brands interact with consumers to purchase their brands. We focus this capability towards Experiential Marketing within Social Media video, Social Video, Social TV, specifically in Social Video Storytelling & Live Social Video. The company builds ‘Experiential Creative Technology' Software powered by Proprietary Data Intelligence capabilities, using AI & Neural Networking to execute Real-time Decision planning & creative execution in the Social Video. Our technology connects Brands to the world’s largest Social Media apps such as Facebook, Instagram, YouTube, Snapchat & Twitter. As a leading team of planning & social media tech experts, we developed protocols & technology majoring on capturing deep audience interaction within the context of the content, deploying realtime Brand Favorability measures towards brands born out of CRM disciplines, without compromising the ability to reach large Audiences. We possess a natural ability to combine bleeding edge brand creative storylines together with an established live & storytelling influencer base & their content, using Realtime Data Intelligence to plan, optimize, review and Retarget audiences in realtime. We capture visual/auditory/textual/binary events (EVERYTHING happening in a live/storytelling social video), building complete realtime pictures of performance/reach, helping hundreds of simultaneous on-the-fly campaign decisions. We help brands utilize data Intelligence to create unique storylines, amplifying key campaign messages whilst engaging an interactive realtime mass audience. We coined the term “Adaptive Campaigns”, where campaigns evolve in realtime & capture reach of a live Audience, attaining KPI measures for audience interaction & movement on brand Favorability scales.