Rex Lu Email
Marketing Director，Greater China and SEAPAC @ Stokke AS
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Rex Lu Work
- Marketing Director，Greater China and SEAPAC @ (June 2024 - Present)
- Head of Marketing @ HARMAY (February 2022 - July 2022)
- Head of Marketing，China @ (December 2020 - February 2022)
- Senior Marketing Manager，APAC and China LEGO Retail @ (November 2015 - November 2020)
- Business Development Manager @ (October 2013 - November 2015)
- Senior Manager @ (February 2011 - October 2013)
- Strategic Planning Manager @ 王子ネピア（株） (January 2006 - January 2011)
- Marketing Executive @ (March 2004 - January 2006)
Rex Lu Education
- Shanghai University of Finance and Economics
Master (MBA)
2010-2012 - Tongji University
Bachelor (Marketing)
1999-2003
Rex Lu Skills
- Analytics
- Brand Equity
- Business Development
- Business Strategy
- Competitive Analysis
- Competitive Intelligence
- Consumer Behaviour
- Customer Insight
- FMCG
- Market Analysis
- Market Research
- Marketing Management
- Marketing Research
- Marketing Strategy
- Nielsen
- Segmentation
- Shopper Marketing
- Strategy
- 品牌管理
- 市场规划
- Social Media Marketing
- Project Management
Rex Lu Summary
- Rex Lu, is currently a Marketing Director，Greater China and SEAPAC at Stokke. Rex Lu brings experience from previous roles at HARMAY, PURE Group and the LEGO Group. Rex Lu holds a 2010 - 2012 Master in MBA @ Shanghai University of Finance and Economics. With a robust skill set that includes Analytics, Brand Equity, Business Development, Business Strategy, Competitive Analysis and more. Rex Lu has 2 emails on RocketReach.
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