Rewrams is a social media reward system for customers. Facebook and instagram ads are expensive. The minimum budget is around $5 dls per day to reach and average audience of 500 at the most, not considereing the type of reach out. If you do a conversion type of ad and you track the conversion with a pixel, on average, if succesful, you get a conversion after a week or so when the pixel is maturing and facebook is optimizing the audience to reach. This could translate to $35 dls per week for 1 conversion per week, then you can scale up and so. This may not seem as much but it totals a $155 dls per month, for around 1 possible conversion considering a targeted niche generic product (e.g. $50 bluetooth speaker). Fb in collaboration with instagram takes time to understand and optimize the targeting of your audience. Considering you test a certain type of ad (e.g. click type), and a certain type of audience (e.g. young adults age 18-25 with interests in music and have liked spotify,etc.), each test can cost the said amount mentioned, $155/month. The marketing cost can easily increase without having many results (e.g. $155dls/month for each of the 4 to 5 tests = -$620 for selling 1 to 3 $50 speakers). You can reach the same outcome by using your clients social media. When you have a sale, the client is the target audience and as the group he engages is likely to be similar to him in terms of demographics and interests, therefore we can conclude his social media group is to some extent your target audience as well. Allowing him to share his experience is allowing you to advertise to the target audience you need, similar to facebook figuring out what target audience to advertise. The difference is you can determine the price and you are also giving the benefit to the client.
| Website | https://github.com/juanpc10/Rewrams |
| Employees | 1 (0 on RocketReach) |
| Industry | Advertising Services |
| Keywords | Social Media Marketing, Customer Rewards, Social Media Engagement, Engagement Platform, Loyalty Marketing, Customer Retention, Social Media Platform, Online Rewards, Referral Program, Digital Marketing, Customer Acquisition, Marketing Automation, Viral Marketing, Brand Advocacy, Influencer Marketing |
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