Equity Trust Company is a financial services company that enables individual investors, financial professionals and institutions to diversify investment portfolios through alternative asset classes, including real estate, tax liens, private equity and precious metals.
Equity Trust Company (or its affiliates) offers custodial services for alternative investments, investment in alternative assets with individual retirement accounts, back-office solutions for RIAs, brokerage services, directed trustee services and more.
Equity Trust Company has grown from its roots as a brokerage firm founded in 1974 into one of the nation’s leading self-directed IRA custodians—recognized by Investopedia as Best Overall Self-Directed IRA Custodian from 2020 to 2025. Today, we support hundreds of thousands of investors with a wide range of alternative asset solutions.
Visit www.TrustETC.com for more information.
For career opportunities, visit www.TrustETC.com/careers.
Rocket Dollar makes it easy to unlock retirement savings. No longer trapped in traditional mutual funds, these savings can be used to fund a start-up, as a small business loan, peer-to-peer lending, buy real-estate, and invest in cryptocurrency.
Founded in 2018, Rocket Dollar helps everyone access savings to follow their dreams. For more information, visit www.rocketdollar.com
New Direction Trust Company is a trusted provider of self-directed IRA and HSA accounts and education. Combine the tax advantages of your IRA or HSA with alternative assets that are ideally suited to each client’s individual investment goals. Investors, advisers, and asset providers choose New Direction Trust Company because of our depth of experience, specialized education offerings, proven track record of reliable transaction funding, and thorough asset documentation.
New Direction Trust Company does not render tax, legal, accounting, investment, or other professional advice. If tax, legal, accounting, investment, or other similar expert assistance is required, the services of a competent professional should be sought.