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Reply [EXM, STAR: REY] specialises in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialised companies, Reply defines and develops business models enabled by the new models of AI, big data, cloud computing, digital media and the internet of things. Reply delivers consulting, system integration and digital services to organisations across the telecom and media; industry and services; banking and insurance; and public sectors.

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The Reply annual revenue was $2.5 billion in 2026.

Andrea Ranchino is the Founder and CEO of Sense Reply S.r.l. of Reply.

3,313 people are employed at Reply.

Reply is based in Turin, Piedmont.

The NAICS codes for Reply are [54151, 54, 5415, 541512, 541].

The SIC codes for Reply are [737, 73, 7373].

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