RedBlue allows content producers to create “hypervideo” (interactive online video), such as choose-your-own-story films. This is achieved by annotating videos with time-based links and UI using our open standard, HVML (Hypervideo Markup Language). Hypervideo provides a more immersive experience than regular video, offering higher audience engagement rates, more rewatchability, better brand recall with ads, and a unique selling point for filmmakers.
| Website | https://redblue.video |
| Revenue | $2 million |
| Employees | 17 (7 on RocketReach) |
| Founded | 2016 |
| Address | 45 Prospect St, Cambridge, Massachusetts 02139, US |
| Technologies |
JavaScript
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HTML
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Google Analytics
+6 more
(view full list)
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| Industry | Software Development, Broadcasting, Advertising, Media & Internet, Sales and Marketing, Internet, Internet Services, Video, Media and Entertainment |
| Keywords | Interactive Video, Interactive Storytelling, Interactive Video Experiences, Online Video Platform, Multimedia Storytelling, Video Editing Software, Video Technology, Video Production Tools, Video Annotation, Online Video Editor, Engaging Video Content, Digital Video Production |
| Competitors | YouTube, Vimeo, Kaltura, Brightcove, Vidyard, Wistia, JW Player, Dacast, SproutVideo, Vidello +39 more (view full list) |
| SIC | SIC Code 78 Companies, SIC Code 781 Companies |
| NAICS | NAICS Code 51211 Companies, NAICS Code 5121 Companies, NAICS Code 51 Companies, NAICS Code 512110 Companies, NAICS Code 512 Companies |
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RedBlue Questions
The RedBlue annual revenue was $2 million in 2026.
7 people are employed at RedBlue.
RedBlue is based in Cambridge, Massachusetts.
The NAICS codes for RedBlue are [51211, 5121, 51, 512110, 512].
The SIC codes for RedBlue are [78, 781].
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