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Why the RedThreadX ? Because "the future comes too fast and always in the wrong order." Technology and data are accelerating the convergence of media, entertainment, products, markets, science, politics and even society. Understanding both likely and improbable outcomes at these intersections is key to spotting future opportunities and risks for the businesses we support. Our team uses the practice of signal processing and ‘lateral intelligence’ analysis from data collected from both likely sources and unlikely thought leadership events from around the world to bring actionable CONTEXT to the massive amounts of CONTENT we are constantly being served for better business decision making through our events, quarterly reporting and consultation. These are the Red Threads.

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