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REBORN is a sports-tech startup transforming athlete performance through data and artificial intelligence. We provide a comprehensive performance ecosystem that helps clubs, academies, and athletes better understand, monitor, and optimize performance across all key dimensions — athletic, tactical, medical, and mental. By turning complex data into clear, actionable insights, REBORN enables better decision-making, reduces injury risks, and accelerates player development. Our mission is to make advanced performance tools accessible to all levels of sport Developed in close collaboration with leading sports and academic institutions in Morocco, REBORN is actively contributing to the modernization of athlete development and performance management across the continent and beyond. Recognized on the international stage — including as Top Winner of the NBA Africa Triple-Double Accelerator 2025 and winner of the Supernova Challenge – SportsTech at GITEX Africa 2026 — REBORN is building the future of performance from Africa, for the world. REBORN | WE CHANGE THE GAME

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Youssef Maaroufi is the Co-Founder | Chief Operating Officer of REBORN.

4 people are employed at REBORN.

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