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For 25 years, RateWatch has provided competitor comparison data to financial institutions throughout the United States. The original core business of identifying deposit and loan interest rates for retail and business products has created the largest interest rate database in the industry containing information for more than 97,000 financial institution locations. The company has diversified to offer retail, cash management and loan fee comparisons, full product line reviews, financial strength comparisons, market share analysis, hot-topic industry wide surveys, mystery shopping services and much more. 5,000 Banks and Credit Unions of all sizes rely on this stream of relevant, reliable information to provide them with a full understanding of their local and regional markets and assist in their pricing, product and service decisions. RateWatch’s sales and customer service representatives work with clients to understand their range of needs and develop a product that not only captures the competitors’ data, but becomes an essential tool in the clients’ pricing decisions. Attention to detail and a multitude of quality checks and edits ensure research and reports are dependable and accurate. Government Agencies and prestigious universities also trust RateWatch data for their research of current and historical trends.

RateWatch Questions

The RateWatch annual revenue was $4 million in 2026.

11 people are employed at RateWatch.

RateWatch is based in Fort Atkinson, Wisconsin.

The NAICS codes for RateWatch are [52, 523, 52393, 5239, 5231].

The SIC codes for RateWatch are [62, 628].

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