Rapala has been the world’s favorite fishing lure since 1936. Now Rapala lures are trusted by fishermen in over 140 countries worldwide. Rapala’s reputation stems from a towering list of world records, the knowledge of our Pro Staff, affiliation with the top brands in the industry and a history of unwavering dedication to the highest quality.
| Website | https://www.rapala.com |
| Revenue | $263.9 million |
| Employees | 52 (27 on RocketReach) |
| Address | 10395 Yellow Circle Drive, Minnetonka, Minnesota 55343, US |
| Phone | +1 952-933-7060 |
| Industry | Sporting Goods, Crank baits, Plastics, Spinner Baits, Tools |
| Keywords | Fishing Lures, Fishing Tackle, Fishing Equipment, Outdoor Gear, Sports Fishing, Fishing Accessories, Fishing Supplies, Angling Gear, Fishing Products, Crankbaits, Topwater Lures, Soft Plastic Lures, Spinnerbaits, Jigs, Fishing Weights, Fishing Hooks |
| Competitors | Browning, PT Shimano Batam, Wright & McGill Co., Daiwa USA, Lew's Fishing - A Rather Outdoors Brand, Strike King Lure Company - A Rather Outdoors Brand, Mister Twister, Berkley Fishing, Abu Garcia, Quantum Fishing +30 more (view full list) |
Looking for a particular Rapala USA employee's phone or email?
Rapala USA Questions
The Rapala USA annual revenue was $263.9 million in 2026.
Matt Jensen is the Vice President of Marketing and Ecomm of Rapala USA.
27 people are employed at Rapala USA.
Rapala USA is based in Minnetonka, Minnesota.
Top Rapala USA Employees
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Matt Jensen
Vice President of Marketing and Ecomm at Rapala USA
Grantsburg, WI, US15+ -
Daniel Quinn
Director of Promotions Manager and R and D at Rapala USA
Wisconsin, United States35+ -
Steve Gibson
Product Engineering Manager at Rapala USA
Columbia, SC, US21 -
Brandon Hiltner
Art Director at Rapala USA
Saint Paul, MN, US13 -
Norma Bishop
Credit Manager at Rapala USA
Shakopee, MN, US14 -
Denis Dperigois
COMMERCIAL at Rapala USA
Angers, Pays de la Loire, FR -
Luke Gillund
Marketing Team at Rapala USA
Champlin, MN, US1 -
Mary Brausen
Key Account Manager at Rapala USA
Minneapolis, MN, US1 -
Julia Lindberg
Sales Coordinator at Rapala USA
Mound, MN, US35+
