Rage SA Information

We are RAGE! A proudly South African fashion retailer making fashion accessible to everyone. From standout shoes and everyday essentials to apparel and accessories, we bring fashionable looks to women, men and kids. Customers come to us for the shoes, but they stay for the full look. Since opening our first store in 1996, Rage has grown from a single store into one of South Africa’s leading accessible fashion and footwear retailers. Today, we proudly operate over 700 stores across South Africa, bringing the latest trends to communities nationwide - and we’re not stopping there. Our purpose remains simple: make great style accessible without compromising on quality or value. We keep our finger on the pulse of global trends while creating wearable styles for real lives, real wardrobes and real budgets. For our landlords and retail partners, Rage is more than a tenant. We bring a strong, recognisable South African brand, a loyal customer base and an energetic retail experience that adds value to the centres and communities we are part of. And for the people who make Rage what it is, being part of Rage is about more than a job. It’s about the journey, the opportunities, the learnings, the people and the excitement of being part of something bigger - a proudly South African brand that continues to grow, evolve and make its mark. This is Rage. And we’re only getting started.