QUICK BLADE INC Competitors

Employee-owned NRS, Inc. is a leading manufacturer of high-performance inflatable boats and SUP boards, and of rugged, innovative gear for anyone seeking adventure on the water. Born in a college professor’s garage in 1972 as Northwest River Supplies, NRS has become a major force in the outdoor industry, inspiring and equipping countless paddlers and anglers in the U.S. and around the world.

Every Werner Paddle is handcrafted to ensure quality. Werner Paddles sources the finest materials combined with our team of highly skilled craftsmen; WE ARE DEDICATED to building the most reliable paddles. WE ARE PROUD that our paddles have been built in Washington State since 1965. Whether you spend the day paddling flatwater with your family or rely on your paddle in Class V rapids, WE ARE INNOVATING products so that you can have more fun on the water — WE ARE WERNER.

We are the world’s largest manufacturer of canoe and kayak paddles, proudly privately held and based in Northwestern Wisconsin. Our team is made up of paddlers, builders, and problem-solvers who care deeply about how gear is designed, built, and used. We believe in the quiet pull of wild places. Every paddle stroke is a chance to reconnect with nature, others, and ourselves through miles, moments, and misadventures alike. That belief shapes how we work. From early design and prototyping to testing and manufacturing, we focus on building paddles that feel right in the hands and hold up over time. Lighter. Stronger. Smarter. More durable. More beautiful. Always improving, never finished. Through Bending Branches and Aqua Bound, our paddles have carried people into early mornings, long crossings, quiet water, and unforgettable trips. We see our role as supporting those experiences and the communities, retailers, and waterways that make them possible. Our Core Values Elevate the Experience We live the lifestyle we build for, crafting high-quality gear with passion, pride, and a deep connection to the outdoors. Personify Midwestern Integrity We are humble, trustworthy, and committed to doing what’s right for each other and our customers, even when no one’s watching. Master Our Machine We take pride in getting things done right. We are resourceful, reliable, and always working to make our systems stronger. Lean Forward We think boldly and move with courage. We embrace change, spark new ideas, and keep building toward what’s next.