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Founded by Derek Benham in 2001, Purple Brands is dedicated to creating extraordinary wine and distilled spirits experiences including nationally branded, custom and private label wines for major U.S. and International retailers and restaurateurs. The Purple Brands wine portfolio includes Raeburn from the Russian River Valley, Scattered Peaks from the Napa Valley, Four Vines from California's Central Coast and Avalon from vineyards across California. Spirits holdings comprise Benham Gin and Redwood Empire Whiskeys. The company is based in Petaluma, Calif., with wineries in American Canyon and the Russian River Valley, and distillery operations in the west Sonoma County town of Graton.

Purple Brands Questions

The Purple Brands annual revenue was $21.7 million in 2026.

Kathleen Murphy is the Chief Marketing and Hospitality Officer (CMO) of Purple Brands.

3 people are employed at Purple Brands.

Purple Brands is based in American Canyon, California.

The NAICS codes for Purple Brands are [31213, 312, 31, 3121].

The SIC codes for Purple Brands are [20, 208].

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