Pure Physiotherapy Information

Founded in 2006, Pure is a clinically-led organisation committed to providing high-quality physiotherapy care. We have been a leading provider of First Contact Physiotherapy (FCP) since 2016. Our team of over 450 First Contact Practitioners provide more than 90,000 First Contact Physio appointments per month, working with over 1,500 GP practices, and more than 240 Primary Care Networks (PCNs) across the country, delivering specialist MSK services to NHS patients, ensuring they receive the best possible care. As well as partnering with the NHS, we also operate 60+ private clinics and specialist sports centres. Their dedicated physiotherapists assist the general public, sports enthusiasts, and elite athletes with their rehabilitation and on-going healthcare. We are fully aligned to stringent clinical governance standards and involved in the national dialogue around the evolution of first contact roles within primary care. We have a keen focus on research and education across the UK, partnering with universities and Integrated Care Boards (ICBs). Our approach, centred on positive coaching, drives sustainable, long-lasting change.