Purchasing Platform, Inc. Technology Stack

AdRoll is a widely-used ad retargeting platform that is used by a number of brands to retarget users with ads across social media, mobile, and the web. AdRoll offers solutions for both enterprises and agencies of all sizes. The retargeting app helps user to reach site visitors at the most optimal time with the most appropriate ad on any screen.

Facebook is a social networking site that makes it easy for people to connect and share with family and friends online.

Facebook pixel is a snippet of JavaScript code that allows customers to track visitor activity on their website.

DoubleClick is a digital advertising solution from Google.

Google Maps is a web-based service that enables users to find local businesses, view maps, get driving directions, and more.

Google Tag Manager helps marketers control the end-to-end process of adding website tags.

Twitter is a microblogging and social networking service on which users post and interact with messages known as "tweets".

Cloud based storage systems by AWS.

AMP is a way to build web pages for static content that render fast.

Elasticsearch is a search server based on Lucene that provides a distributed, multitenant-capable full-text search engine.

ELK stack provides centralized logging in order to identify problems with servers or applications and allows to search all the logs in a single place.

Font Awesome makes it easy to add vector icons and social logos to their website.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

Lightbox is a script used to overlay images on the current page. It's a snap to setup and works on all modern browsers.

Owl Carousel extension allows clients to use the amazing Owl Carousel within their Magento store without coding at all.

Atlassian Confluence is a knowledge management software with flexible customization, organization and a powerful search engine, empowering collaboration and innovation.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Slack is a single workspace that connects users with the people and tools they work with everyday, no matter where they are or what they do.

AWS Route53 is a Cloud DNS service helps in customers to route end user requests to internet applications.

Facebook Pixel helps organizations measure customer actions, build audiences and unlock optimisation tools. Facebook pixel is a snippet of JavaScript code that allows you to track visitor activity on your website.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

New Relic One is an entity-centric observability platform that collects and contextualizes all operational data—from any source—and simplifies instrumentation, data ingestion, exploration, correlation, and machine learning-powered analysis to support observability for every organization.

Segment collects, centralizes, organizes and analyzes all their customer data coming from multiple sources such as apps, websites, and various devices.

Freshdesk is an online cloud-based customer service software providing helpdesk support.

Userpilot delivers product experience software which helps product teams increase user adoption through event-drive product experiences.

Freshteam is an applicant tracking system that recruiters can use to source, interview, and hire great talent.

Lever is a modern, collaborative recruiting platform that powers a more human approach to hiring. Lever focuses on the candidate-company relationship and delivers unique insights into companies' talent. It streamlines the hiring process by integrating with Google apps to make hiring efficient and easy.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

New Relic provides real-time performance insights into software, infrastructure and customer experience so software-driven businesses can innovate faster. New Relic cuts through the complexity and risk associated with digital transformation.

Yoast offers plugins to improve SEO and optimize web sites and blogs.

YouTube is a video sharing service where users can watch, like, share, comment and upload their own videos. The video service can be accessed on PCs, laptops, tablets and via mobile phones.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Selenium is a portable software-testing framework for web applications. Selenium provides a playback tool for authoring tests without the need to learn a test scripting language.

TeamHeadquarters is a unified service desk and project management solution, with tools for managing tickets, resources, assets, teams, timesheets and more.