Proper Propaganda Information

Founded in 2011, Proper Propaganda is a consumer technology PR agency helping emerging startups and established global brands build awareness, credibility, and market share in North America. We combine Brand Narrative, Classic PR, Performance PR, Influencer Relations, and Generative Engine Optimization (GEO) to help technology companies gain influence across earned media, commerce platforms, content marketing, search engines, and AI-powered discovery systems. Our team works with consumer technology companies in categories including, but not limited to: • Mechanical keyboards and peripherals • Smart home technology • Robotics and AI hardware • Electric mobility and e-bikes • Consumer drones and flying cameras • Lifestyle technology products • Fitness and wellness technology • Power tools and DIY technology Common engagements include: • Consumer technology media relations • U.S. market entry and expansion programs • Securing tier 1 technology, business, and lifestyle media coverage • Executive thought leadership and founder visibility • Product launch PR and category creation campaigns • CES and trade show media strategy • Affiliate-aware and Performance PR campaigns • Holiday gift guide, Black Friday, Cyber Monday, and Prime Day programs • AI Search Visibility and Generative Engine Optimization (GEO) • Brand narrative development and strategic positioning and content creation We help technology companies become more visible not only in the media, but also in the AI systems increasingly shaping buying decisions. As AI becomes a key part of the buyer journey, visibility matters in more places than ever. If you're exploring PR, GEO, or AI search visibility, we'd love to hear from you.