Prima Interactive (Pty) Ltd Information

Prima Interactive is a leading South African value-added distributor of gaming, technology, consumer electronics, and digital solutions. Our portfolio includes globally recognized brands such as Xbox, Lenovo, Dell, Alienware, ASUS ROG, Epson, Acer, Rapoo, Thrustmaster, Next Level Racing, Honeycomb, Snakebyte, Xtrike, Urbanista, Suburbia, and Incase, alongside a comprehensive range of gaming, productivity, and software solutions through our partnership with epay Digital. Backed by an experienced sales and marketing team and a nationwide field network, we help leading brands grow through strategic retail partnerships, channel development, merchandising, and digital innovation. As a subsidiary of Deneb Investments Limited (JSE: DNB), Prima Interactive is committed to bringing world-class products and experiences to consumers and businesses across Southern Africa.