Premiata Competitors

With a 115-plus-year legacy behind us, we’re looking to the future — a future in which conformity falls and originality rises. A brand of and for creators, we provoke and enable those independent enough not to follow to challenge convention through their ideas, actions, and ingenuity. We design so you can express your true self. We innovate so you can leap before you look. We create space for you and other mavericks and dreamers to break the rules, together. Because rules limit possibilities. Based in Boston. Part of NIKE, Inc., but distinctly ourselves.

Golden Goose is a Next Gen luxury brand specialized in the sourcing, design, and distribution of iconic products, primarily consisting of footwear – sneakers in particular – as well as ready-to-wear, bags, and other accessories. Born in 2000 in Venice, in few years it has redefined the concept of luxury, pioneering the ‘casualization’ and ‘sneakerization’ of the global personal luxury goods market, becoming synonymous with extremely high quality, meticulous attention to detail, and its iconic lived-in signature effect. With the ambition of bringing the Italian hand-made tradition to the world, the brand promotes craftsmanship that gives life to an everyday wardrobe combining Italian wearability with an urban vintage flavor. Today Golden Goose is present in Europe, the Americas, Asia, and the Middle East, with more than 2,000 employees worldwide.

Making sneakers differently since 2005. Designed in France, Made in Brazil.