Portugal Competitors

Tourism Australia is the Australian Government agency responsible for attracting international visitors to Australia, both for leisure and business events. The organisation is active in around 15 key markets and activities include advertising, PR and media programs, trade shows and industry programs, consumer promotions, online communications and consumer research.

For more than 70 years, the German National Tourist Board (GNTB) has been marketing Germany's tourism diversity abroad on behalf of the German government, highlighting above all the compatibility of tourism and sustainability. The GNTB carries out its task of marketing Germany as a travel destination internationally as follows: In 22 locations worldwide, end customers are enthused about Germany as a travel destination with innovative campaigns - in line with the conditions in the respective source market. In addition to marketing, the organisation, in its role as National Tourist Board, also performs tasks for the ongoing transfer of knowledge. To this end, the GNTB commissions its own studies, evaluates the latest findings in the field of incoming tourism and makes them available to the industry. The GNTB works closely with partners from the German tourism industry, associations and commercial enterprises.

Atout France, one agency for the development of the French tourism Thanks to its 33 offices across the world, the Agency boasts an in-depth knowledge of the different tourist markets and their various distributors. Our Nordic and Baltic office is located in Copenhagen. This expertise allows it to provide its 1,300 trade partners with tools on demand to help them better understand the industry and to carry out marketing and promotional operations based around destination brands. More than 2,800 promotional operations are arranged in this way every year across the globe, targeting travel trade professionals (international travel operators, press and influencers) as well as the end-consumers. At the heart of this apparatus lies a powerful media tool, France.fr, available in 16 languages across 31 versions, with which travellers from all over the world can explore our collection of destinations and the French art-de-vivre.