Polka Dot Beaver Information

WHO WE ARE We are a design agency based in Toronto. We help businesses create meaningful brands to attract ideal audiences while differentiating them from competitors. People often ask us about our name...Polka Dot Beaver – polka dots are a pattern of dots arranged to create lines, and dots and lines are the building blocks of visual design – the beaver is a Canadian symbol that stands for hard work, creativity, and perseverance Next to humans, beavers are the only mammals that can significantly change the environment by building dams, which can positively affect the surrounding area; they improve water quality, restore wetlands, and create a habitat for various animal species. Like the impact that a beaver’s dam has, we value the impact our designs have on our clients and their communities. Therefore, inspiration for our branding comes from a riverscape – the beaver’s habitat. WHAT WE DO 01/ Branding Your brand’s image exists whether you are aware of it or not, and you can either manage it effectively – or leave it to chance. So what exactly is branding? Branding is the process of defining your company’s image and influencing how others perceive it. We use strategic methods to help us craft your brand personality to attract ideal audiences and turn them into loyal customers. 02/ Web Design Your website is the online home of your business; it showcases your brand to a global audience, and it instills trust and credibility. According to research, it takes just 50 milliseconds for people to form an opinion about websites by visual design alone. Therefore your website has only that much time to make a great first impression. 03/ Digital Marketing Upon completion of strategy-backed branding and web design, your content must be optimized for search engines to be found by your prospective customers. For that reason, we help our clients with SEO, content marketing, traffic generation, social media strategy and analytics.