pluralthinking Information

pluralthinking: the next generation of insight, thinking and cultural intelligence agency. We are international qualitative specialists. We inspire, illuminate and warn to help brands communicate, position and grow more effectively. We work with global brands. Founded in 2013 by principals with 18+ years of experience each in international qualitative, advertising planning and brand consultancy, we have won awards and glowing testimonials for our work. We’ve developed a reputation for great thinking backed up by great project management on UK and international projects. We bring our thinking to life through presentations, immersive workshops, print, design and pluralthinking films. We are a talented and experienced hub – based in the UK – supported by 20+ pluralthinkers: seasoned international brand builders, researchers, experts and agency partners. It’s a new way of working, which we’ve applied in over 25 countries. Our approach brings greater diversity of thought, whilst remaining cost-efficient and scalable. Get in touch through hello@pluralthinking.com or look at our website www.pluralthinking.com. AURA COMMUNICATION AWARD WINNER 2016: "Communication that creates a wow factor " Unilever Accredited Research Lead. Research Solutions: Brand Research Concept/Positioning Development Concept Testing Lifestyle & Value Trends Product Development/Testing Packaging/Design Psychological/Motivational Research Semiotic and Cultural Analysis Usage and Attitude Studies Research Services: Advertising/Communication Marketing Research New Product Research Social/Cultural Research Mobile Ethnography Mobile Qualitative Online Diary Monitoring and Analysis Desk Research Semiotics Research and Analysis Focus groups In-depth interviews Market sectors: Advertising/PR Drinks – alcohol and non-alcohol Electrical Goods Energy/Utilities Financial/Investment – Personal FMCG – General Food Service Industries Travel/Tourism