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Play Distribution might be the new kid on the technology and entertainment block in New Zealand & Australia but it has solid foundations based on years of experience in the industry, which means it can confidently foot it with more established players. Based in the Auckland, New Zealand, suburb of Hobsonville, Play Distribution’s passion for the industry is what sets us apart from the others. Simply put, we love what we do and we’re great at what we do. Experience means confidence and Play Distribution’s founder Raja Henley has spent the last 20 years involved in all aspects of the entertainment distribution business in New Zealand. Our staff have the knowledge and experience to deal with every aspect of the process, from sourcing product, sales and product management to marketing and brand awareness. We really are a one-stop solution. Financially sound, Play Distribution’s team is also committed to top-notch customer service and is knowledgeable in marketing strategies, brand development, strategic partnerships, business planning, product development and international sales. The bottom line is that dealing with us is stress-free and easy, and we’re committed to you, meaning you’ll get the best service around. Over the next year Play Distribution will travel the globe attending some of the world’s biggest and best trade shows such as CES, CeBit, GamesCom, the Hong Kong Electronics Fair and E3 to source the best cutting-edge consumer electronic and entertainment products from around the world. We like to think that at Play Distribution we approach things a little differently from our competition. There’s nothing we like more than to think outside the box and come up with innovative distribution methods that aren’t the norm. At the end of the day you want a distribution company that puts 100 per cent into achieving exceptional customer service, is totally committed to you and delivers results-focused outcomes. That company is Play Distribution.

Play Distribution Questions

The Play Distribution annual revenue was $1 million in 2026.

Raja Henley is the Managing Director of Play Distribution.

6 people are employed at Play Distribution.

The NAICS codes for Play Distribution are [42, 42392, 423920, 4239, 423].

The SIC codes for Play Distribution are [50, 509].

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