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platform77 helps organisations develop strategic commercial frameworks that grow income by building stronger partnerships and making better use of the assets they already have. We work with sports clubs, venues, rights holders, governing bodies, sports associations, colleges, further-education institutions, membership bodies and community organisations across the UK and Ireland. Our work starts by listening to the people who understand the organisation. We combine stakeholder insight with commercial analysis to identify existing physical, digital, audience, content and intellectual-property assets—and assess where the strongest opportunities lie. We then turn those opportunities into a practical commercial roadmap: defining what to take to market, who it creates value for, how it should be packaged and what needs to happen next. Our support can include: • Stakeholder research and insight • Commercial asset reviews • Partnership propositions and packages • Opportunity assessment and prioritisation • Revenue models and routes to market • Implementation roadmaps and performance measures We believe good commercial strategy should be easy to understand and practical to deliver. Think clearly. Work closely. Move decisively. To discuss an opportunity or challenge, contact liam@platform77.co.uk or visit www.platform77.co.uk.

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