Planned Innovation Institute Information

The Planned Innovation Institute was formed to advocate, apply, and continue to refine the use of "Planned Innovation®"— a market-oriented, scientifically-based, entrepreneurial approach to achieving higher levels of sales and profits in new or existing firms. Our primary mission is to help organizations of all sizes, from start-ups to large multinationals, achieve continual growth and success via commercialization of technologically-based innovation. Over the past 5 decades, firms that adopted the Planned Innovation approach have typically experienced a dramatic increase in new product success rates, faster times to market, lower risks with no major failures, and increased profitability. Our secondary mission is to help select universities integrate the Planned Innovation philosophy and approach into their curricula to better prepare engineering, science and business students to enter the work force as highly productive employees and successful innovators and entrepreneurs. Through this dual mission, the Institute seeks to contribute to overall economic growth and development by influencing and encouraging successful commercialization of technologically-based innovation.