Pivot & Co Information

Pivot & Co is a senior, independent transformation advisory. Most organisations have an AI strategy and a roadmap. Far fewer have changed how the business runs, or built the teams to carry the change once the advisers leave. That gap is where we work. We help leaders in consumer goods, luxury and beauty turn transformation strategy into operating reality, and we transfer the capability so the change holds after we have gone. The work spans AI strategy and partner choice, marketing workflow transformation, and operating model design and adoption. SIGNAL, our six-week AI readiness diagnostic, is the usual starting point. Founded in 2018 by Antonia McCahon, former Chief Digital Officer at Pernod Ricard, and Guibert Tchinde, a senior data strategist. Since then we have run transformation across more than 40 programmes in over 25 markets for the world's leading consumer organisations. Senior judgement, independent advice, change that lasts.